Market Research in India
Conducting market research in India is vital for businesses aiming to navigate one of the world’s most diverse and rapidly evolving markets. Here at GLOBAL ANGLE, we have conducted market research in the country through a wide range of industries from food to manufacturing.
Quick Facts
- India has the largest population in the world
- India is rich in natural resources such as iron ore, bauxite and cotton
- The services sector accounts for more than 50% of India’s GDP
- Global aerospace firms turn to India for parts when supply chains are unable to support volume growth
- As of 2024, India has over 42 trade agreements (including preferential agreements) with various countries and regions
How can GLOBAL ANGLE help?
India Market Research & Strategy
Read MoreGain comprehensive market insights and tailored strategic roadmaps that enable confident decision making, risk mitigation, and accelerated business transformation.
India Business Execution & Operations
Read MoreAccelerate your market entry and scaling with our integrated execution services that turn strategies into tangible results.
India Digital Marketing
Read MoreStrengthen your brand’s visibility and growth potential through our digital marketing solutions that attract the right audience, boost engagement, and accelerate revenue across local and cross-border markets.
Local Researcher
Project 1: Lead Generation: High school teachers in the United States
- Research on the teachers working abroad who work for high schools in the United States
- Delivered the list of teaching staff including their contact information (Name, Address, Telephone number etc)
Project 2: Online Research: Top online music movie clips in India
- Made online research on the popular online music movie clips in India
- Delivered the list of top online music videos including URL, no. of views, no. of subscribers, camera used
Project 1: Study on new client market
- Conducted a research/study to understand the size of the potential market for Sirva (relocation multinational company)
Project 2: Development of competency assessment scorecard
- Conducted KPA & KPI analysis and created job profiles at all levels across all divisions of South African Airways (Finance, Risk, CEO’s Office, Legal & General Counsel)
- Identified competencies and prepared job charter to be used as job profiles, airline domain knowledge, IT domain knowledge and various consolidation reports, templates & analysis
- Conducted skill audits to fill in competency assessment scorecards (e.g. functional testing, training & documentation, skill to create databases on SQL server and use of staging database)
Project 1: Research on a group of paper mills in India
- Understanding the production capabilities of the mills and the ownership structure of the mills
- Find out production capabilities and capacity utilised as well as customers / clients feedback about the product quality
Project 2: Business/company stock market research in India
- Analyse the political changes that affect business based on 5 business newspapers, journals and statistics website
Case Studies
We’ve conducted market research across a wide range of industries, including automotive, electronics, and apparel.
Here’s a look at some of our market research cases.
Here’s a look at some of our market research cases.
