Case
Hands-on Support and Event Coordination for a Japanese Government Office in Kenya
- Research Types
- Content
- Region
- Country
- Support Details
イベントコーディネーション
- Research Period
3.5 months
Background & Purpose
The Cabinet Office, Government of Japan had scheduled an event in Kenya to facilitate the showcasing of Japanese healthcare equipment by companies to local professionals. This initiative aimed to provide Kenyan professionals with exposure to Japanese technologies, while also affording Japanese companies the opportunity to gain insights into the specific healthcare needs in Kenya and the broader African region. The coordination of the event in Kenya, along with hands-on support, was entrusted to GLOBAL ANGLE.
Project Scope & Research Process
- Coordinate the event
- Arrange the venue to hold the event, negotiating with the local parties.
- Arrange the equipment and install it with the venue staff.
- Hire and manage the local resources in order to run the event smoothly.
Deliverables
Related Case
Ventilation Market Research in USA
- Desk Research
- Interview
- Housing Equipment
- United States
- America
A market survey analysed competitors and distributors was conducted to understand the market size, distribution structure, decision-making process, and manufacturing.
FMCG Market Research in Turkey & Australia
- Desk Research
- Interview
- FMCG
- Australia
- Oceania
- Middle East
Competitor, product, distribution, retail, and consumer FMCG research in Australia and Turkey were conducted to understand the overall market.
Beauty products receptivity study in Southeast Asia
- Desk Research
- Consumer Insight and Strategy
- Interview
- Beauty
- Asia
- Singapore
- Indonesia
GLOBAL ANGLE conducted desk research and interviews to gather the receptivity of a beauty product in new markets.