Case
Local Demand Study on Foreign Exports
- Research Types
- Content
- Region
- Country
- Support Details
Background & Purpose
A smart agri-tech startup that produces tea leaves using smart technology, with government aid was tasked to study 1. selecting countries with potential for exporting tea leaves for business-to-business (B2B) consumption and 2. verifying the demand for smart agri-tech solutions
Project Scope & Research Process
- Business survey in the four countries. Surveys were conducted with 20 buyers from each of the wholesale, retail, and food service industries in each country.
- Recruitment of respondents, design of survey, collection and analysis of responses.
- In the survey, respondents interested in smart agriculture were also surveyed on their areas of interest in smart agriculture.
Deliverables
Business Survey Results
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