Case
Market Research: Powder Protein Market in Thailand
- Research Types
- Content
- Region
- Country
- Support Details
Background & Purpose
To understand the powder protein market in Thailand, GLOBAL ANGLE conducted a comprehensive research on competitors, products, distributions, and retails, elaborating with the local fitness environment/trends.
Project Scope & Research Process
- Conduct desk research on the competitor brands, products, the industry trend, and distribution in Thailand.
- Conduct desk research on people’s fitness habits and trends as well as some consumer interviews to understand the target audience.
- Conduct interviews to manufacturers, retailers, and distributors in order to understand major brands’ distirbution/ marketing strategies.
- Analyse the results of the interviews to propose the target consumers and market entry strategies.
Deliverables
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