Case
FMCG Market Research in Turkey & Australia
- Research Types
- Content
- Region
- County
- Support Details
Competitor, product, distribution, retail, and consumer research
- Research Period
1.7 months
Background & Purpose
To understand the overall market of FMCG products such as home care and personal care, GLOBAL ANGLE conducted a comprehensive research on competitors, products, distributions, and retails in Australia and Turkey.
Project Scope & Research Process
- Design questionnaires for each country in their local languages
- Conduct the online survey
- Analyse the results of the consumer surveys for the client’s further understanding of each market
Deliverables
Price analysis and comparison
Company profile of competitors
Market composition by channel
Market Trend
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