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Services

Interviews

  • End-to-end Interview
  • Expert Interview
  • Consumer Interview
  • Focus Group Discussion

Market research interview is a qualitative research method to gather in-depth insights from individuals representing or having an expertise in a target market. We provide businesses a holistic understanding of the market landscape and consumer behaviour.

01

Option for simultaneous interpreter

Upon request, a simultaneous interpreter can be assigned for the interview, ensuring seamless communication between parties across language barriers.
02

Design of interview

Our interviews are designed to facilitate a deeper understanding of the market.
03

Experienced interview moderators

Our interview moderators are skilled facilitators and active listeners that guide discussions to gather relevant in-depth data.

Feature

Feature 01

Interview Coverage

・Industry Experts and Officials
・Consumers
・Partners / Distributors / Suppliers
・Competitors
Feature 02

Interview Types

・Personal Interview
・Focus Group Discussion
・Questionnaire / Survey
・Mystery Shopping
Feature 03

Post-interview

Receive output from the interview inclusive of transcription and translation (if required).

Process

1

Develop a list of target interviewees and develop questionnaire

We begin by identify interview candidates and create a customized questionnaire based on the client’s objectives and research needs.
2

Screening potential interviewees

We assess and select potential respondents to ensure their suitability and alignment with the project’s target criteria.
3

Interview moderation / Conducting Interview

Experienced moderators conduct interviews with selected participants to ensure high-quality insights are gathered effectively.
4

Transcribing and translation

We transcribe interview recordings and provide translations as needed to support analysis and reporting.
5

Finish

We compile and deliver a clear, structured report of the interview findings, including key insights and analysis tailored to your objectives.

Case

Faq

What are some expected deliverable for this service?

・Interview Report and Analysis
・Interview Transcript and Summary
・Profiles of Interviewee

I want to know if you are able to conduct market research based on my business needs. Do you have a discovery call?

GLOBAL ANGLE conducts a free non-obligatory consultation to discuss your business needs and how GLOBAL ANGLE best aligns with those needs.

Submit your enquiries through our contact page or send us an email to [email protected] for more information.

Do you offer mixed methodology market research services?

Yes. Depending on the project needs, we have experience in conducting mixed market research of the above mentioned methodology.

You may read an example of our mixed methodology market research service (here) https://global-angle.com/case-studies/research-on-ventilation-appliances-in-singapore/.

What industries do GLOBAL ANGLE work with?

GLOBAL ANGLE works with B2B, B2C based and public clients.
Our industry range is wide, we have worked on the following industries:

– Food

– Manufacturing

– Beauty

– Healthcare

– IT, technology

– Retail

– FMCG

– Human Resource

– Finance

– Tourism

– Electronics

– Agriculture

– Government

– Legal

– Telecommunications

– Technology

– Mobility

We have also worked on niche and/or booming industries such as:

– Sustainability

– Fintech

– Tea Manufacturing

What languages can GLOBAL ANGLE communicate in?

For client communication and project deliverables, GLOBAL ANGLE is able to do so in English, Japanese, and Chinese.

Our local network of researchers are able to communicate in English, and would carry out their research in their local language.