Digital Marketing Services

Content Development

We specialise in creating tailored content that connects your company with local and global audiences.

We provide the following content development services for your products and services:

Localised Web Content

  • Blog
  • Articles

Global Market Insights

  • Use cases of products and services

Thought Leadership Content

  • Whitepaper
  • Opinon Piece
  • Editorial

Why choose GLOBAL ANGLE for your content development?

Gain access to untapped information sources

  • Native language expertise to uncover insights from government databases, local publications, and online forums.
  • Culturally-aware writers adept at interpreting regional trends, consumer behaviours, and market dynamics.
  • Comprehensive research and analysis of local market conditions, regulations, and competitive landscapes.

Content tailored for your audience in the preferred language

  • High-quality articles crafted in your preferred languages, including English and Japanese.
  • Seamless integration of market research findings into engaging, informative articles.

Build thought leadership for your company

  • Position your company as an expert in the field
  • Build trust for future clients, generate high quality leads

How it works?

The following is a basic timeline of our content development services. Custom enquiries are also possible, contact us for further discussion.

Week 0

  • Client: Shares content requirements
  • Client and GLOBAL ANGLE: Mutually confirms work scope

Week 1 – 2

  • Option for Client: Select the local writer with desired profile
  • GLOBAL ANGLE: Pre-Research in Local Language (7 working days)
  • GLOBAL ANGLE: Content Writing (1,000-1,500 English words) (7 working days)
  • GLOBAL ANGLE: Draft Submission to Client
  • Client: Provides Feedback of Draft

Week 3

  • GLOBAL ANGLE: Revision of draft (5 working days)

Week 4

  • GLOBAL ANGLE: Final Content Submission
  • Client and GLOBAL ANGLE: Invoicing and Payment

Our Content Development Work

Case: Content Development for English, Thai, and Traditional Chinese Tourism Websites

Service Type: Digital Marketing, SEO, Article Writing

Region: Americas, Asia

Countries: United States, Thailand, Taiwan

Industry:  Tourism, Aviation

Duration: 6 months

Background & Purpose

GLOBAL ANGLE’s local content writers developed targeted articles for the client’s English, Thai, and Traditional Chinese websites, with a strategic emphasis on SEO to improve online visibility and engagement.

Project Scope

  • Optimize articles for on-page SEO elements, including meta titles, meta descriptions, headers, and internal linking.
  • Write engaging and informative articles in English, Thai, and Traditional Chinese.
  • Incorporate localized examples or references to connect with regional audiences.

Traffic Generation

Drive high quality traffic to your store and increase conversion rates

Ad planning and operation

Search Engine Marketing Services

Marketing optimisation process on search engines through paid advertisements (PPC) and organic listing (SEO)

Pay-Per-Click

Improving the visibility of your website through paid advertisement

Platforms

Search Engine Optimisation

Generating organic traffic by focusing on keywords

Platforms

Case: Search Engine Marketing for Apparel in Southeast Asia

Research Service Type: Digital Marketing, SEM, Google Ads

Region: Asia

Countries: Malaysia, Vietnam, Philippines, Indonesia

Industry:  Fashion, Apparel

Duration: Ongoing for 2~3 years

Background & Purpose

To increase the client’s online visibility, drive targeted traffic, and improve conversions GLOBAL ANGLE’s local digital marketers implemented strategic Search Engine Marketing (SEM) and Google Ads campaigns. This involves creating, managing, and optimizing paid search advertising campaigns tailored to the client’s business goals.

Project Scope

  • Developing paid search advertising campaigns
  • Monitor performance metrics such as click-through rates (CTR), cost-per-click (CPC), and conversions.
  • Optimise budgets, bids, audience targeting settings, and ad content regularly.
  • Generate regular performance reports detailing keyword effectiveness, ROI, and overall campaign success.

Cross Border E-commerce Setup

Reach customers across the globe and tap into new markets.

EC Platform Selection

List up most popular platforms for the locals and the industry

To start off localised EC business

Merchant Registration

Translation for the store description and store design

Other admin tasks

To build local friendly EC store

Product registration

Translation for the products description

To sell products in a way locals prefer

Store marketing

SNS / search engine marketing for the EC store

To improve the visibility of the store on each platform/search engine

E-commerce Platforms

International Players

Regional Players in Southeast Asia

National Players

Sources:
Amazon
eBay
Lazada
Shopee
Rakuten
Tokopedia